BASANT BLOG Describe- Search Engine Optimization- Social Media Optimization- Search Engine Marketing- Web Development Solotion

Saturday, June 11, 2011

The code 301 is interpreted as "moved permanently". The question is what are the purpose of doing url redirection/ url forwording? SEO expert describe several purpose of doing ur redirection, given below-

  • Similar Domain Name: A user might mis-type aurl. SEO corner says that redirect the mis-spelled domain to correct location.
  • Moving a site to new domain: An author might move his/her pages to new domain and two websites might merge. In that cases seo experts say that incoming url to an outdated url can be sent to correct destination.
  • Shot alias for long URLs: SEO Expert says lengthy descriptive attributes in URLs which represent data hierarchies, command structures, transaction paths and session information are difficult to remember.
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Sunday, June 5, 2011

SEO Tips- Google Caffeine

Google Algorithum Caffeine describes some important points, given below:

  • Unique Content


  • Minimize Duplication


  • Increase Load time


  • Increase Post Frequency

Unique Content: Unique is the most important factor from seo point of view.


Minimize Duplication:Copy content from other website gives negative impact on your website.


Increase Load Time: Minimizing load time by consolidating CSS, compressing images as well as compressing header files can substantially reduce load time.


Increase Post Frequency: It is not important for some websites. The concept is simple, if you are creating a post a day (adding a page a day to your website), you should maintain this trajectory in post frequency (and not lapse from this frequency).

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Wednesday, June 1, 2011

What Google Panda says ?

Google Panda is a new algorithum announced by google to fight against the website that contains low quality article, non-relevant content, blog and simply copy paste the description from other websites to website ranking. The main reason of introducing this algo is to provide users qualitative searches with uniqueness.


Form my point of view there are some points where we should concentrate more are given below:

1. To avoide duplicate contents from or within website, we should use robots.txt file to block google's bot from.


2. Remove low quality pages or moving them to different domain can help our website's ranking.


3. Solve canonical issue.


4. Avoid too much advertisement on a perticular web page.


5. Informative, filled with quality editorial content and easy to navigate.


6. Use social media platform to direct traffic to business sites.

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Thursday, May 26, 2011

How to create SEO friendly URL's

    Why SEO Friendly URL:

  • As we know static URL's are indexed more faster than dynamic URL's, because static URL is easier to understand what the page is about both for search engines and your visitors.


  • Search engines are reading only the beginning of the long URL`s, so if your addresses are different only at the end, than search engines will see the same URL for all of your pages and from this reason none will be indexed.
    The mod_rewrite transforms dynamic URL into static URL, so the server will access the dynamic address, but the visitors and the search engines will see the static.
For more details--- you will have to wait



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Friday, March 11, 2011

SEO Expert- One SEO Formulla says everything

Some of SEO Experts discovered some technique of SEO. As a Webmaster i also followed this technique and became success. I am sure if you follow these technique it will be help full to you.
One formulla says everything.To know more deeply, SEO experts should follow it-

Google's Score = (Kw Usage Score * 0.3) + (Domain * 0.25) + (PR Score * 0.25) + (Inbound Link Score * 0.25) + (User Data * 0.1) + (Content Quality Score * 0.1) + (Manual Boosts) - (Automated & Manual Penalties)

Search Engine Optimisation Key Word Usage Factors
  • Keyword in title tags
  • Rich Header tags
  • Documents rich with relevant text information
  • Keyword in alt tag
  • Keywords in internal links pointing to the page
  • Keywords in the domain and/or URL
  • The order key words appear
Domain Strength / Speed
  • Domain Strength
  • Domain Speed
  • Local/specific domain name
  • Quality Hosting`
Registration history
  • When the Domain was registered
  • Strength of the links pointing to the domain
  • Inbound links and referrals from social media
  • Inbound Link Score`
Age & Quality of links
  • Quality of the domains sending links (non paid)
  • Links from Authority Websites
  • Quality of pages sending links and relevance
  • Anchor text of links
  • Link quantity
  • Subject matter of linking pages/sites
  • User Data
Historical CTR to page in SERPs
  • Time users spend on a page
  • Search requests for URL/domain
  • Historical visits/use of URL/domain by users
Content Quality Score
  • Duplicate content filter
  • Order of key words in content
  • Content update frequency
  • Highlighted and visibility of keywords
  • Usability and W3C rules
Negative Penalties (for SEO purposes)

If you are using the social media for the sole purpose of boosting your rankings, Google might penalise your website. Google will not penalise your website if you are using these channels for normal activities.
  • Forums
  • Facebook
  • Twitter
  • Directory Themes
  • Article Submissions
  • Blogs
  • Too much 1 to 1 Link Exchange
  • Paid Links
  • FFA's (Free for all back links)
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Saturday, February 19, 2011

How to choose a right website for Link Exchange

One question always asked by web masters that how to choose a right web site for link exchange.Always check the age of domain for stability in search engines. Good backlinks always indicate that site has been promoted in good places and the SEO of the site has done accurate.Check how many pages have been cached by Google of the site. The page in which you want link is good and related to your site theme. In bound links and out bounds must be good to SEO point of view.

Link exchange always makes your SEO Strategies more visible. Link exchange is the process where we can take link in other web sites and in return we give link in our site. Link exchange is the most effective in all the SEO Strategies and SEO tips. For more details about link exchange strategies follow the link.
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Saturday, February 5, 2011

Image Optimization in SEO


1)Do not add text inside images
2)As we know search engine does not understand image, so you use alternate text to define image.
3)Tell as much as you can about the image
4) Give your images detailed, informative filenames
5) Create alt text
6) Anchor text
7) Provide good context for your image: Because images are often copied by users, Google often finds multiple copies of same image online.
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